George was one of the top "cheesecake" illustrators of the 30s and 40s. He began his career with a series of cartoons featuring beautiful girls and their far from handsome beaus. His work coined the term "Petty Girls" to describe the carefully airbrushed girls with brilliant smiles and sexy poses. He left Esquire, to be replaced by illustrious Alberto Vargas and became a freelance commercial artist. His girls soon ended up gracing magazine ads and calendars for such unlikely products as Tung-Sol Radio Tubes and the aptly named, Ridgid Tools.